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As early as the mid-1990s, Manuel Castells gave the social structure of the global information age a name: the Network Society. His network trilogy “The Information Age. Economy, Society, and Culture” is a classic of modern sociology and media theory.
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Norbert Bolz:
Teaches at the Technical University of Berlin’s Institute of Language and Communication. From 1992 to 2002, he was Professor of Communication Theory at the University of Duisburg/Essen. His work focuses on the question of how technological and economic changes are anticipated at cultural level. www.tu-berlin.de
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David Bosshart:
Is CEO of the Gottlieb Duttweiler Institute (GDI) for Business and Society in Rüschlikon/Zurich. He holds a PhD in philosophy and political theory from the University of Zurich. The main emphasis of his work is on the future of consumption and modern management as well as political philosophy. www.gdi.de
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Cory Doctorow:
Over the last couple of years the Internet activist, journalist and science fiction author is named repeatedly one of Forbes Magazine’s Web Celebrities. He writes in his bestselling novels about the recapture of lost autonomy. Doctorow will give one of his famous lectures at the Trendtag Party.
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Eckart von Hirschhausen:
Is a qualified physician and scientific journalist. He also has a side job as one of the most popular cabaret artists in Germany and is convinced that happiness is a feasible endeavour. His book “Glück kommt selten allein” was one of the most successful non-fiction works of 2009.www.hirschhausen.com
Interviewed by German Trend Day
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Douglas Rushkoff:
The media theorist, author and visionary has been devoting his attention to net-specific themes such as Viral Media, Digital Natives or Social Currency since the early 1990s. In contrast to the early days, however, he is increasingly critical of many current developments. His latest book is called Life Inc. www.rushkoff.com
Interviewed by German Trend Day
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Jimmy Wales:
Jimmy Wales: “(...) is an American Internet entrepreneur and a co-founder and promotor of Wikipedia.” The free encyclopedia contains more than 15 million articles in 270 different languages. 'Jimbo' still has the vision to make for everyone a free and global information access available. www.wikipedia.org
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Peter Wippermann:
The founder of Trendbuero has been Professor of Communication Design at Folkwang University, Essen since 1993. He is the author of numerous books (including “The Trendbüro Value Index 2009”) and a sought-after speaker on topics relating to social change. www.trendbuero.de/wippermann
Interviewed by German Trend Day
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René Schuster:
René Schuster was appointed CEO of Telefónica O2 Germany GmbH & Co. OHG in
June 2009. Prior to this, he assumed leading roles in the telecommunications and IT
industry for many years. Schuster started his career in the middle of the eighties as
development engineer at Robert Bosch GmbH. René Schuster was subsequently
responsible for the European and Middle Eastern consulting business of KPMG as
one of the partners. Following leading positions at Compaq and Hewlett Packard
Schuster was appointed Global Marketing Director Vodafone in 2004.
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