16th German Trend Day
8. European Consumer Trend Conference
14. März 2012
Rüschlikon/Zürich

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Theme

Flow.Control.
The new source code of change.

In the Network Economy, the currency of a company's success is Customer Lifetime Value and no longer the mass market as it was during the industrial culture. It is important for companies to realise that a permanent relationship with the customer is rapidly becoming a crucial economic factor. more ...

Speakers of the
15th German Trend Day:

  • Manuel Castells: Keynote Speaker, Chair of Communication Technology and Society, Los Angeles
  • Norbert Bolz: media philosopher, Professor of Communication Theory, Berlin
  • David Bosshart: CEO of the Gottlieb Duttweiler Institute (GDI) for Business and Society, Zurich
  • Cory Doctorow: Internet activist, journalist and bestselling author, London
  • Eckart von Hirschhausen: physician, scientific journalist and cabaret artist, Berlin
  • Douglas Rushkoff: bestselling author, documentary maker and cyberpunk, New York
  • Jimmy Wales: Internet entrepreneur and co-founder of the free encyclopedia Wikipedia, Florida
  • Peter Wippermann: founder of Trendbuero, Professor of Communication Design, Essen
more information about the speakers

Categories

  • Authors’ contributions [12]
  • General [8]
  • Interview [4]

In collaboration with

Tweet-Monitor #FlowControl

  • @thegetpr: Ramana Rao's Website ~~ Ramana Rao's Information Flow http://t.co/55FPcmam 1 hour ago
  • @TabRebornIndigo: *★★ⓕⓞⓛⓛⓞⓦ°º♥♥º°ⓕⓞⓛⓛⓞⓦ°º♥♥º°ⓕⓞⓛⓛⓞⓦ ★★* ツツ #FF FOR CROSSOVER INFORMATION FLOW/AWSOME FRIEND ♥♥#SuperHero ♥♥ *★★WINNING★★*☞ @WitnessEye 5 hours ago
  • @TabRebornIndigo: *★★ⓕⓞⓛⓛⓞⓦ°º♥♥º°ⓕⓞⓛⓛⓞⓦ°º♥♥º°ⓕⓞⓛⓛⓞⓦ ★★* ツツ #FF FOR CROSSOVER INFORMATION FLOW/AWSOME FRIEND ♥♥#SuperHero ♥♥ *★★WINNING★★*☞ @Poetic_Carl_Watts 5 hours ago
  • @LOCTITE_NA: RT @DesignWorld: Great #engineering ppl: #FF @FlowControl_Mag @motion_control_ @BalluffSensors @BannerSensors @LOCTITE_NA @ElectronicDesgn @EXAIR_NR 7 hours ago
  • @apostolcarlitos: Que tal esta maquinita? http://t.co/sFDZ4lq6 @muisca_mr @andimec @AmericanLab @FlowControl_Mag @Milequin @LoriDitoro @mlcortess @Renesis_ 8 hours ago

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News

Speakers at the 15th German Trend Day:
Prof. Manuel Castells is keynote speaker
28. March 2010
The preparations for 15 September are in full swing. We are proud to announce that Professor Manuel Castells has accepted our invitation to give the keynote address at the next Trend Day. As early as the mid-1990s, Manuel Castells gave the social structure of the global information age a name: the Network Society. (...) The other speakers include Douglas Rushkoff, Eckart von Hirschhausen, Norbert Bolz, David Bosshart and of course Peter Wippermann. more ...
Tags: News, Speaker, Trendtag
Theme: “Flow Control”
Authors write for the upcoming Trend Day
22. February 2010
Over the next few months, we will be inviting both renowned authors and less famous individuals from business and society to delve into the theme of “Flow Control”. The authors will be exploring the question as to whether the logic of the apparatus doesn’t tend to be overestimated and the power of identities underestimated. The more ...
Tags: Authors, News, Trendtag
What’s the German Trend Day all about?
Impressions from last year
14. February 2010

For all those who don’t yet know what kind of event the German Trend Day is, we’ve put together a few brief impressions from last year. Videos of last year’s lectures (including those of Lawrence Lessig and Charles Leadbeater) are also available on Vimeo. See our Archive for a list of past Trend Day themes.

Tags: News, Peter Wippermann, Speaker, Trendbüro, Trendtag

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m.schneider@trendtag.de
+49.(0)40.37479711

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d.zauner@trendtag.de
+49.(0)221.1601877

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